Personal Brand MBA π΄
Learning how to monetize your personal brand and launch 6-figure info-products online and on-demand.
The Misfit Way π΄
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Read on: misfit-way.comβ
Read time: 5 - 10 minutes
Watch on: https://youtu.be/kwKdFCyURRsβ
A big thank you to our sponsor Profit and Prosper π who keeps this newsletter free to the reader:
Want to get smart about generational wealth but donβt know how or where to start? Damian Clarke created the Profit and Prosper Newsletter to help millennials make real estate and financial literacy work for them. Check it out today π .
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Video Talking Head Emails π΄
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Today weβre trying something different.
Iβm experimenting with a video format for todayβs newsletter.
What will I be covering in this 34min video?
- Lesson I learned the last quarter
- My interests & skills (so far)
- Work-life Integration and the 2 paths forward for My Businesses
- Why did I launch a new creator venture
- Whatβs the strategy/positioning for my social media accounts
Itβs linked below.
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Do you want me to make more video newsletters?
β’ Yes, more videosβ
β’ No, just keep writingβ
Don't fancy me on video?
Read the recap below.
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Time to reintroduce myself again
[2023 edition]
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The last time I did this was 8 months ago in November 2022
But this time around, I want to do this a bit differently.
If you want to know who I am and what Iβve built in the last year check out this post:https://www.linkedin.com/feed/update/urn:li:activity:6998289924298878977/β
If you want to stick around to learn more about my business model for this year! Watch the video below: https://youtu.be/kwKdFCyURRs
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1) Lessons Learned + New things
- Extreme clarity through strategy execution
- Writing is my Ikigai
- Cohort model, Iβm not there yet
- Circle coaching community not worth the investment, not getting the ROI
- Marketing should build free value trust before selling high ticket
Whatβs New?
- Joined the Top Coach community with Zack Swire
- Made the tough decision of launching a new creator venture (more on this below)
- Changed the Brand Orchestrate YouTube channel to my name & my face (bold personal branding move, I know).
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2) Interests x skills
- Personal branding
- Philosophy
- Wordsmith
- Purpose
- Coaching
- Creator economy
- Strategy
- Community building
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3) Work-Life integration
Path A) Brand Orchestrate - Personal Branding That Pay The Bills
- Coaching - https://brandorchestrate.com/coachingβ
- Ghostwriting - https://brandorchestrate.com/ghostwritingβ
- Training (workshops) - https://calendly.com/brandorchestrateβ
- Public Speaking - https://brandorchestrate.com/amine-hammouβ
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Path B) Misfit Way - Personal Branding in The Creator Economy That Makes an Impact
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- Coaching 1 million misfits the art of purpose & the business of personal branding
(Mouvement-based newsletter teaching the internal & external skills + outcomes from path 1)
βhttps://www.misfit-way.com/β
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- Pro Misfit Club 100 True Fan Membership Community (Β£100/year or Β£10/mo)
βhttps://www.misfit-way.com/subscribeβ
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- Misfit Notion Building digital products for each stage of my personal development -> productizing skills & experiences
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4) WHY
The only way to be accepted for who you are and live an exceptional life is the misfit way.
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5) Social media positioning
- B2B personal brand coaching, ghostwriting, workshops, digital products -> Promote Brand Orchestrate
YouTube
- The misfit talking heads, long-form, education, life experiences, free value content (alpha)
- Community building x Creator economy (how to be a better creator) -> Promote the Misfit Way
- Day in the life of a misfit, behind the scenes, mountain biking mainly -> A personal brand that takes you places π΄
Threads
- Rants, raw, unfiltered me, world-class sass building stronger relationships with IG thots LOL
Spotify (misfit origin)
- Unedited short & long-term conversations with misfits + lessons I learn during the way (beta) + visualization memos
βhttps://open.spotify.com/show/7LLpHLgtprOPO40h6e20ZU?si=25155d10140a47e1&nd=1β
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All socials are found here:
βhttps://linktr.ee/amine__hammouβ
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6) Whatβs still not clear
- ConvertKit is it worth the investment? I donβt want to run 2 different email newsletters
- The collaboration & cross-promotions
- Balance content marketing
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Thatβs a full recap! Enjoy the summer season.
Your misfit friend, Amine!
Will see you in traffic ~
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Thanks for reading!
If you enjoyed and get value from this email,
Share what you learned with a friend, it costs nothing to do.
Let's together, fit every misfit and build a world, where every voice is heard.
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Amine Hammou
Need help? βοΈ Book a call with meβ
Personal branding for professional leaders looking to transition from best-kept secrets to no longer having to introduce themselves.
ββ Biographyβ
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Let's do more together:
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- βNeed a sounding board? Book a 60 min personal brand strategy call π with Amine Hammou. Reply for details.
β - βWant to join a community of professional misfits?
βA home for professional misfits to orchestrate their personal brands and become the best version of themselves.
β - βWant to book Amine Hammou for public speaking? Amine works at the intersection of community building, personal branding, and leadership.
β - βSponsor this newsletter. Get yourself in front of 2500+ insanely smart groups of creatives professionals & marketers. Email me if you're interested.
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Not all heroes wear capes, some wear glasses.
But the conductor wears both.
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~ See you in traffic ~
Personal Brand MBA π΄
Learning how to monetize your personal brand and launch 6-figure info-products online and on-demand.